Digitalise while the world keeps moving.

Which processes to build AI on, and which to leave alone: we decide it with you, process by process. Export controls, EU rules and tariffs are part of every decision.

For export-exposed manufacturers and suppliers, expanding tech companies, investors and executive teams in Hungary and Central Europe.

Worth building onNot yet

AI decisions are no longer just technology decisions.

Export controls and chip supply

What you could buy freely last year may need a licence this year. The plan prices this in up front rather than discovering it afterwards.

EU AI Act and data rules

Risk classification, documentation, where the data lives. In the plan from day one, not a legal review at the end.

Tariffs, subsidies, industrial policy

Tariff lines, funding windows and procurement rules change. We prepare scenarios instead of reading the news.

We build these three into every plan, so the decision still stands when the environment changes.

What you walk away with.

Six tangible results.

Faster processes

We measure the manual hours in the process before and after the pilot. That number decides whether to continue, not the demo.

Regulation-proof decisions

EU AI Act classification is part of the plan, so the legal review happens at the design stage, not on a finished system.

Visible dependencies

Chips, cloud, suppliers, markets on one map. You see where the chain is exposed, and there is a plan B.

A measurable pilot within 90 days

One process, one number, one decision on whether to continue. Not a two-year transformation programme.

Your own team carries it on

We hand over with training so you run the second process without us. We do not build dependency.

One partner for two worlds

Technology and regulation at one table, on one invoice. Not two advisors pointing at each other.

Three areas, fixed-scope packages.

The first step is never a month-long proposal. Duration and outcome are set in advance for every package.

AI adoption and digitalisation

  • Executive AI briefing 2 hours
  • Process assessment and AI map 2 or 3 weeks
  • Pilot support up to 3 months

Geopolitics and regulation

  • Risk briefing for one decision 1 or 2 weeks
  • Tech-policy monitor quarterly
  • Hungarian policy and regulatory risk analysis bespoke

Training

  • Company AI fundamentals half or full day
  • Executive strategy workshop half day
  • Lectures and courses on request

Four steps, stop after any of them.

Twenty minutes

You tell us which process is causing the most debate right now. By the end we say whether it is worth pursuing and what the diagnosis would cost. Free, and we say no if it makes no sense.

Diagnosis at a fixed price

In writing, a few pages. You see what you would get before committing to more.

A plan your team runs

A ranked list with cost, risk and return. Your team can carry it through without us.

Support if you want it

Pilot, vendor selection, internal buy-in. We stay until the agreed number is met.

Portrait of Marcell Kovács

Who is behind it.

Marcell Kovács, advisor and researcher. Delivered an ERP and controlling system as project lead and built a data analysis system for a manufacturer; as a researcher he covers the semiconductor industry and EU industrial policy. Computer engineer, political scientist, economic researcher. The same person looks at the chip supply chain and your processes, so nothing gets lost between two advisors.

  • Delivery
    ERP and controlling system rollout as project lead; data analysis system for a manufacturer
  • Analysis
    Gránit Asset Management, Grandio blog: semiconductors and tech policy
  • Reports
    ITIF innovation competitiveness index (co-author), CEIAS EV Nexus: East Asian carmakers in Central Europe (co-author)
  • Publications
    Society and Economy (2026), Közgazdasági Szemle (2026, the journal of the Hungarian Academy of Sciences)
  • Research
    Market effects of chip subsidies and export controls; European semiconductor scaleups
  • Teaching
    Statistics at Budapest University of Technology, executive and company workshops
  • Mentoring
    Creative Destruction Lab Berlin, AI drug discovery startup

When the job calls for it, we bring in specialist partners: cybersecurity, data protection law, data engineering.

Twenty minutes to find where to start.

Write to us or book a call. The first conversation is free, with no obligation.

Book a 20-minute call